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Littermag.com now VitalMTB.com

UiUiUiUi

UiUiUiUi

Turbo Monkey
Feb 2, 2003
1,378
0
Berlin, Germany
oh no... littermag'is just a WAAAAAAAAAAAAAAAAAAAY better name than VitalMTB

but oh well, if the content rocks all's good :)

this is nearly as said as the name change from Evil to E13...
 
T

trib

not worthy of a Rux.
Jun 22, 2009
1,480
422
if there is more money to spend on photographers etc at races then next years race coverage is going to be amazing.....like really amazing
 
dump

dump

Turbo Monkey
Oct 12, 2001
8,221
4,470
It's not even April 1

vitalmtb doesn't roll off the tounge. I'll say it like a rasta man... V-ital
 
Inclag

Inclag

Turbo Monkey
Sep 9, 2001
2,752
442
MA
Littermag/Vitalmag/Whatevermag should be a real publication! I love Dirt, but Littermag is the next best thing and all it is is an internet site.

Anyway, Littermag becoming bigger and better is always a good thing!
 
P

PhilipW

Monkey
Mar 13, 2007
311
0
Leominster, MA
UiUiUiUi said:
oh no... littermag'is just a WAAAAAAAAAAAAAAAAAAAY better name than VitalMTB

but oh well, if the content rocks all's good :)

this is nearly as said as the name change from Evil to E13...
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e*thirteen is a separate entity from Evil bikes. Of course, there was a time when both "companies" shared employees, but now Kevin/Todd/Gabe have the helm of the Evil train.

Back on topic, GO LITTERMAG! :boss:
 
dump

dump

Turbo Monkey
Oct 12, 2001
8,221
4,470
Inclag said:
Littermag/Vitalmag/Whatevermag should be a real publication! I love Dirt, but Littermag is the next best thing and all it is is an internet site.

Anyway, Littermag becoming bigger and better is always a good thing!
Click to expand...
I think litter works because it's NOT a physical publication. Keep the overhead low, publishing quick and community buzzing.
 
- seb

- seb

Turbo Monkey
Apr 10, 2002
2,924
1
UK
I shall write a firefox greasemonkey script to strip the vitalMTB branding off and put littermag back, and we can carry on referring to it as that instead :D
 
WhiteRavenKS

WhiteRavenKS

Turbo Monkey
Aug 8, 2003
1,270
0
neither here nor there
Inclag said:
Littermag/Vitalmag/Whatevermag should be a real publication! I love Dirt, but Littermag is the next best thing and all it is is an internet site.

Anyway, Littermag becoming bigger and better is always a good thing!
Click to expand...

pressing a pile of turds on glossy paper doesn't make it a "real publication"...

the old standard for media is assumed to be print publication and that comfy monopoly that print has enjoyed for hundreds or years has been permanently broken by the internet. that cushy attitude that print will always be king is exactly what is causing the entire foundation of print to crumble.

media is still media regardless of the medium through which it is mediated. just because it's online doesnt make it any less real and the sooner people accept this (ideally marketing managers, ad divisions, etc and consumers), the faster we can get on with real point: entertainment, editorials, and journalism.
 
stiksandstones

stiksandstones

Turbo Monkey
May 21, 2002
5,078
25
Orange, Ca
WhiteRavenKS said:
pressing a pile of turds on glossy paper doesn't make it a "real publication"...

the old standard for media is assumed to be print publication and that comfy monopoly that print has enjoyed for hundreds or years has been permanently broken by the internet. that cushy attitude that print will always be king is exactly what is causing the entire foundation of print to crumble.

media is still media regardless of the medium through which it is mediated. just because it's online doesnt make it any less real and the sooner people accept this (ideally marketing managers, ad divisions, etc and consumers), the faster we can get on with real point: entertainment, editorials, and journalism.
Click to expand...

Doesn't it suck you had to explain that to people?


Oh, and are we still on for our Rennie/Worlds bet?
 
- seb

- seb

Turbo Monkey
Apr 10, 2002
2,924
1
UK
I think what WhiteRaven was getting at is that it would be neat if he could read littermag while he's sat on the crapper :D
 
WhiteRavenKS

WhiteRavenKS

Turbo Monkey
Aug 8, 2003
1,270
0
neither here nor there
bdamschen said:
That's why god invented the iphone. Just try to not drop it in the toilet...
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ding ding. i do read litter mag on the crapper via my phone. not that doing so had anything to do with what i was saying earlier.

oh and stik- we're still on for rennie-worlds. what was the wager? i can't even remember if there was one? is it just for shame/glory on me if he does/doesn't take it?
 
Transcend

Transcend

My Nuts Are Flat
Apr 18, 2002
18,040
3
Towing the party line.
WhiteRavenKS said:
pressing a pile of turds on glossy paper doesn't make it a "real publication"...

the old standard for media is assumed to be print publication and that comfy monopoly that print has enjoyed for hundreds or years has been permanently broken by the internet. that cushy attitude that print will always be king is exactly what is causing the entire foundation of print to crumble.

media is still media regardless of the medium through which it is mediated. just because it's online doesnt make it any less real and the sooner people accept this (ideally marketing managers, ad divisions, etc and consumers), the faster we can get on with real point: entertainment, editorials, and journalism.
Click to expand...
McLuhan beat you too it... ;)
 
Fool

Fool

The Thing cannot be described
Sep 10, 2001
2,781
1,494
Brooklyn
WhiteRavenKS said:
pressing a pile of turds on glossy paper doesn't make it a "real publication"...

the old standard for media is assumed to be print publication and that comfy monopoly that print has enjoyed for hundreds or years has been permanently broken by the internet. that cushy attitude that print will always be king is exactly what is causing the entire foundation of print to crumble.

media is still media regardless of the medium through which it is mediated. just because it's online doesnt make it any less real and the sooner people accept this (ideally marketing managers, ad divisions, etc and consumers), the faster we can get on with real point: entertainment, editorials, and journalism.
Click to expand...
People like you are the reason I don't have a job anymore. :fie:

edit: Having worked at the crown jewel publishing company for nearly 10 years, I can't begin to describe how fast the collapse of print media happened. Not that I didn't see it coming, but I got cozy in my job and chose not to worry even though the signs were all around me. They've folded 6 mags in as many months and probably not done yet. I should have gotten out of print and online sooner, as things are not going to get better for the industry and I'm left with my dick flapping in the wind.
 
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WhiteRavenKS

WhiteRavenKS

Turbo Monkey
Aug 8, 2003
1,270
0
neither here nor there
i dont think anyone could have predicted how fast the internet would change the way things were done and no revolution has ever been cozy and easy on everyone.

but none of that should confuse the act of journalism with the medium of print publication- the two are not inextricable. we still need journalism. we just need to let go of the idea that it has to be on paper to be legitimate or taken seriously.
 
Transcend

Transcend

My Nuts Are Flat
Apr 18, 2002
18,040
3
Towing the party line.
WhiteRavenKS said:
i dont know who that is fraser. i got a degree in arts and crafts.
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For the artsy among us...

http://en.wikipedia.org/wiki/Marshall_McLuhan

and more importantly...

http://en.wikipedia.org/wiki/The_medium_is_the_message

"The Medium is the message."

The medium is the message is a phrase coined by Marshall McLuhan meaning that the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived. The phrase was introduced in his most widely known book, Understanding Media: The Extensions of Man, published in 1964.[1] McLuhan proposes that media itself, not the content it carries, should be the focus of study. He said that a medium affects the society in which it plays a role not only by the content delivered over the medium, but also by the characteristics of the medium itself.
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C

ChrisKring

Turbo Monkey
Jan 30, 2002
2,399
6
Grand Haven, MI
vitalmx is awesome. This should be good for Litter.

I would think an online mag done right could make more money than a print mag. Obviously, there is less cost to deliver the product (no mail cost, printing cost, copies not sold, etc). In addition, it seems that advertizing effectiveness would be easier to track/prove to customers. I have always heard that print mags cost significantly more to print than the subscribed cost. Therefore, the staff must be paid with whatever advertizing dollars are left after substidizing the printing cost.

Anyway, congrats on the new deal.
 
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