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This is what's wrong with The Industry™

Sandwich

Pig my fish!
Staff member
May 23, 2002
21,067
5,976
borcester rhymes
I feel like Mavic used to sell a ton of complete wheelsets (remember when crossmax/deemax was the bees knees?)...plus their absolute dominance of the rim market (nobody ever considered anything other than a 321 or 317 back in the day) and now you have very valid contenders from stan's and DT, plus no-name stuff from China and ENVE for the spendy-bois. Even road stuff has gone to HED, DT, and others.
 

4xBoy

Turbo Monkey
Jun 20, 2006
7,043
2,887
Minneapolis
The Easton/RaceFace ARC, HED Belgium, HED big deal fat rim, Stan's if the price is right.

Strange, I really likes my deemax, 729 was great.

DT Swiss had great wheels, now I just consider their hubs if I want a light wheel set.
 

jonKranked

Detective Dookie
Nov 10, 2005
85,883
24,466
media blackout
The Easton/RaceFace ARC, HED Belgium, HED big deal fat rim, Stan's if the price is right.

Strange, I really likes my deemax, 729 was great.

DT Swiss had great wheels, now I just consider their hubs if I want a light wheel set.
i've got a couple sets of these "classic" mavic rims sitting around. 325's (dee trax), 721 i think (currently on dh bike) and 823's (to be laced for DH bike)
 

Happymtb.fr

Turbo Monkey
Feb 9, 2016
1,913
1,268
SWE
Mavic has probably done some strategic mistakes, first they focussed on developing wheel sets only and just went on with their traditional range of rims which became quickly outdated... then they were late on the wider rim front. After that they seem to have had troubles with handling too many different spare parts.

I still have 521 on my commuter :dirol:
 

daisycutter

Turbo Monkey
Apr 8, 2006
1,657
129
New York City
Mavic acted a lot like Shimano confident in their market position and slow to look at trends. Both made attempts to diversify into clothing lines while ignoring their core markets. Twenty years ago Scram was a joke now they own the OEM market. Twenty years ago Stans no tubes was a joke now they are more relavant then Mavic.
 

Jm_

sled dog's bollocks
Jan 14, 2002
18,980
9,638
AK
Was the point of mavic rims to have the skinniest rim possible? I seem to recall that....
 

mykel

closer to Periwinkle
Apr 19, 2013
5,102
3,818
sw ontario canada
Can I play too?

I have a set of 819's that I can't seem to kill.

Still in use, going to be on the 14 year olds bike this year.

...just hope I don't kill him making him deal with 19mm unridabru wheelz.
 

iRider

Turbo Monkey
Apr 5, 2008
5,653
3,092
...just hope I don't kill him making him deal with 19mm unridabru wheelz.
I think the bigger issue is the wheel size. How is he going to survive the gnar? Get him on a 29-er, no matter if the bike fits him or not. Did the memo not reach you? Jeeez!
 

norbar

KESSLER PROBLEM. Just cause
Jun 7, 2007
11,368
1,606
Warsaw :/
I want to believe that proprietary shit like crabon spokes killed mavic.
Proprietary wheels as a whole. They put too much into them and too little into wheels you can build. They also sucked OEM wise. They also didn't push promising products. They had their tubeless idea first and basically did nothing with it.
 

4xBoy

Turbo Monkey
Jun 20, 2006
7,043
2,887
Minneapolis
A shop employee he could get replacement spokes for a three year old mavic wheel.

Mavic laughed like anyone would use the same wheels for three years.
 

norbar

KESSLER PROBLEM. Just cause
Jun 7, 2007
11,368
1,606
Warsaw :/
A shop employee he could get replacement spokes for a three year old mavic wheel.

Mavic laughed like anyone would use the same wheels for three years.
It's sad since they had so many good product and good technology. Still have 3 sets of dh mavic rims for my 26er dh rig
 

jonKranked

Detective Dookie
Nov 10, 2005
85,883
24,466
media blackout
That’s a Chinese parts bin bike. Only notable thing is the Bafang Max (I think that’s what they call it) mid drive. Years of research, my ass. More like 5 minutes spent picking options from the Chinese factory catalogue.
The most surprising aspect of this is that you sound legitimately surprised.