Yep. But this was probably a situation for Yeti where they had to pick a either/or, being a smaller company with a more limited budget. It may take a couple of years before they even see if it was the right decision or not. I am sure if they had mad loot to throw around, they would love to be on WC DH circuit because you and Butch are right, it does draw eyes and brand promotion, plus it is just awesome in general.Personally, I'm dissapointed to see Yeti turn away from DH. I think they've been such a great team, developing such awesome talent over the years. I also think that being out of the DH limelight will hurt their sales of trail bikes in the long run because DH is where the eyeballs are, and it drives brand awareness. But that's not based on any research or numbers, just a hunch.