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Disney to Buy Marvel

Pesqueeb

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syadasti

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Disney has had film companies that produce non-family oriented films for a long time. Why would they change what works, it doesn't make any sense?
 

jonKranked

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Disney has had film companies that produce non-family oriented films for a long time. Why would they change what works, it doesn't make any sense?
Because its Disney and they are brand whores. Marvel already has an extremely well identified branding, but I fear Disney may whore it out completely.
 

IH8Rice

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i think its a great idea for Disney. why not gobble up the competition?
it happens every day and is good business, even though they are paying 29% over its value
 

IH8Rice

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Steve, I take you're not a fan of anti-trust laws, are you?
i hardly see how this would violate any anti-trust laws. (then again i could be wrong)

plus, the FTC would have jumped in before that would be the case


oh, there arent too many laws that im a fan of
 
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jonKranked

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i hardly see how this would violate any anti-trust laws. (then again i could be wrong)

plus, the FTC would have jumped in before that would be the case
Monopolistic business practices fall under anti-trust laws as well.

Here's a brief list of other things disney owns:

ABC Television (and all ABC branded channels, both broadcast and cable)
ESPN and all ESPN affiliates
Dreamworks (not the animation portion)
Mirimax (Which also includes Dimension Films)
Touchstone
Pixar
Buena Vista Music Group

Starting to see the pattern?
 

syadasti

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The current media consolidation trends are a serious concern for a variety of reasons but I don't know if Disney would qualify as monopoly.
 

IH8Rice

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they do own a lot of media outlets, sure, but they arent controlling the market with any one of those companies you mentioned.
 

jonKranked

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they do own a lot of media outlets, sure, but they arent controlling the market with any one of those companies you mentioned.
Its the fact that they own so many outlets that is of concern, not the power of any single outlet.

Having worked on Disney brands in the past, I was astounded at how controlling they are over their brand image, even by my tinfoil standards.
 

IH8Rice

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Its the fact that they own so many outlets that is of concern, not the power of any single outlet.

Having worked on Disney brands in the past, I was astounded at how controlling they are over their brand image, even by my tinfoil standards.
if they owned a ton of broadcast companies and or a ton of movie companies then i would start to think monopoly. and if it was, the FTC wouldnt allow the stocks to be sold/bought.


it makes plenty of sense that they want to control every single aspect of their company's marketing strategy. they are a company founded on their image and promote themselves with their "wholesome" name. god forbid a toy company makes a doll's boobs too big
 

jonKranked

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if they owned a ton of broadcast companies and or a ton of movie companies then i would start to think monopoly. and if it was, the FTC wouldnt allow the stocks to be sold/bought.
There aren't exactly a ton of media or broadcast companies left that aren't owned by some sort of larger conglomerate.

http://en.wikipedia.org/wiki/List_of_assets_owned_by_Disney


it makes plenty of sense that they want to control every single aspect of their company's marketing strategy. they are a company founded on their image and promote themselves with their "wholesome" name. god forbid a toy company makes a doll's boobs too big
I'm talking a level of detail and control that is more or less un-heard of. Boob size is nothing.
 

IH8Rice

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hmm when broken down like that, it does seem they have a ton of companies in their portfolio (even though a lot of the media companies are off-shoots of their parent group)


companies that are grossing billions and billions of dollars are all going to be super stringent on the way their product goes to market. like i said, its all about image to them.

and you are wrong. boob size is very important
 

jonKranked

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companies that are grossing billions and billions of dollars are all going to be super stringent on the way their product goes to market. like i said, its all about image to them.
Disney is by and far one of THE most stringent. I'm talking to the point that it stifles creativity. I wouldn't believe it if I hadn't seen it first hand. From working at Mattel, whose main assets are Hot Wheels and Barbie - two brands over which branding is EXTREMELY controlled, Disney is worlds more stringent over their branding than any company I have ever seen.
 

bizutch

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I'm gonna go on record as saying that was a dumb idea. There's a core group of Marvel movies worth investing in and almost all are in production right now. If they'd bought Marvel 5 years ago, it would be a good buy and they'd stand to cash in. But honestly, somebody tell me what Marvel characters are going to make them back $4 Billion at this point? They've all been done.
 

jonKranked

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I'm gonna go on record as saying that was a dumb idea. There's a core group of Marvel movies worth investing in and almost all are in production right now. If they'd bought Marvel 5 years ago, it would be a good buy and they'd stand to cash in. But honestly, somebody tell me what Marvel characters are going to make them back $4 Billion at this point? They've all been done.
And look at the Comic Book movies that have been released to date (not just marvel). There were a handful that were smash hits, but the rest remained were mediocre at best.
 

IH8Rice

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If they'd bought Marvel 5 years ago, it would be a good buy and they'd stand to cash in. But honestly, somebody tell me what Marvel characters are going to make them back $4 Billion at this point? They've all been done.
theres always a "what if" when stuff like this occurs.
Marvel does have some big name movies under it's belt, and with a new Iron Man, 25 more Spider Man movies and deals with Paramount, Sony and Fox for future movies, Disney's investment should pay off somewhat soon

Disney also bought the one trick pony (see movies only) Pixar for $7.4bil
 
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