Probably a reference to the pwn2own hacking conferences....
EDIT:
In hacker jargon, pwn means to compromise or control, specifically another computer (server or PC), web site, gateway device, or application. It is synonymous with one of the definitions of hacking or cracking, including iOS Jailbreaking. The Pwnie Awards are awarded by a group of security researchers.[4]
It kind of is, but it's not. Jeebus, if you're a professional journalist, speak like an adult. Else wise next thing you know articles will look like this:
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