the nice thing about not being a grass roots rider is that you can use whatever products you want, and if you search hard enough, you can probably find them for grassroots pricing. Or see if your local shop will sponsor you, then you can get deals on everything.
uh and by any product you mean any product that company makes right? Cause if you're grassroots for Intense and go buy a foes for slalom, you are not holding up your end of the sponsorship bargain and you will lose your sponsorship.
You only ride the products of the company you are sponsored by.
Ex. Truvativ makes: posts, bars, stems, pedals, cranks, bb's, guides which means you ride all of those products. If you don't plan on riding one (ie guide) you let them know in advance that you are running another guide and why. And it better be a damn good reason.
Our team rode Truvativ this past season. I had already signed sponsorship agreement w/ e.13 therefor couldn't ride the truvativ guides. It hurt us, but they knew it in advance. If they had seen us just rolling w/ e.13's they would have been mad, and it could have cost us the sponsorship.
Also, do not accept conflicting sponsorship offers. EVER. If you have a conflict, let the sponsor know.
**If the RM gods want me to write a sticky about getting, maintaining, and properly promoting sponsors, I will do so. Let me know**
Several of our sponsors conflict and we don't have any problems. They are all listed on our website and I know a lot of them visit our site. We are trying to eliminate some of the overlap for next year however.
The beauty of grassroots is that the whole thing isn't that serious. You get a frame for a good price and you do your best to represent that company well. Maybe some companies our more serious about it but the experiences I have had have been more laid back.
"Grassroots" Sponsorship is the core of the Bike Industry. Companies use grassroot programs to increase exposure, and gain brand recognition. This is also the stepping stone to the upper levels of sponsorship. The main thing to remember is that Sponsorship is a two way street. Promote, and sell product for the company that is sponsoring you, and work your way to the top. Check out www.sponsorhouse.com, there is plenty of useful info for riders to check out. If you have any more questions, drop me a line.
Our team rode Truvativ this past season. I had already signed sponsorship agreement w/ e.13 therefor couldn't ride the truvativ guides. It hurt us, but they knew it in advance. If they had seen us just rolling w/ e.13's they would have been mad, and it could have cost us the sponsorship.
Yeah, write up a piece! Also helpful would be a letter of intro/resume/proposal
...how much to put in, what to leave out. If they won't stickify it, we'll respect it with endless bumpees
"Grassroots" Sponsorship is the core of the Bike Industry. Companies use grassroot programs to increase exposure, and gain brand recognition. This is also the stepping stone to the upper levels of sponsorship. The main thing to remember is that Sponsorship is a two way street. Promote, and sell product for the company that is sponsoring you, and work your way to the top. Check out www.sponsorhouse.com, there is plenty of useful info for riders to check out. If you have any more questions, drop me a line.
Jim, just keep riding the trails and honing your skills, you are young, eventually someone will hear about you. You could also throw together a simple resumé and approach Fox Shox/Santa Cruz since they are local. But like others have said the number one thing to remember is that sponsorships don't equal getting free stuff, you have to work hard enough to justify a company giving you product. That means you could probably just get a job and buy your stuff for the same amount of work. If you aren't that dedicated then it's a waste of your and your potential sponsors time.
I have helped friends with proposals and for racing/freeriding, some nice images and accomplishments/contest results laid out with a simple mission statement stating what your plans for the future are and what you can do to promote a brand usually does the job as long as you have the skills to back it all up.
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