You're being a little extreme - The banning pasteurisation thing especially.1: It is WELL known to even the dumbest people that McDonalds is bad for you. There's no research involved. It's very simple. It's fast food, it's NOT good for you. People simply don't CARE about it, that's the problem.
2: So the FDA is supposed to ban things that prevent our food from being spoiled, eaten by bugs, and infected with bacteria. Great, let's ban pasteurization too. Why not just say we're not allowed to eat anything unless we grow it on our own land?
3: Some companies have indeed begun to cut down the amount of trans-fats in their offerings. I'd have rather awarded them instead of taking a shot at the entire restaurant industry.
There's a bottom line here, and that is that people KNOW this crap is bad for them, but they just don't care. How many times have you heard "So? I eat it because I like it" when referring to how bad fast food is? It's a pretty common line of thinking.
As for being manly, it has nothing to do with that. It has to do with this: If I want a goddamned cheeseburger, I want a goddamned cheeseburger. If I choose to go to Burger King with it's trans fats that's MY prerogative. If I choose to go to a high class place and buy a Kobe burger, that's my prerogative as well. DON'T limit my choice because YOU know what's best for ME.
On a side note, I immensely enjoyed my Dunkin Donuts sandwich.
I basically agree with you about freedom of choice, BUT:
Honestly, there is a massive section of the population who have no idea what transfat or HFCS are or what they do. Secondly these ingredients don't add anything, they are just cheaper substitutes. I can see the argument for being allowed to put what you like in your body, but really - if you were trying to ban white bread or something I'd agree. Banning these isn't going to stop people being to buy and enjoy fatty food, or sugary drinks, it just means the quality of the product will be picked up off the floor and be that little bit better for you. Hell the burgers will probably taste better!