Interesting topic came up somewhere else. I, myself, have only bought a complete bike online once, and even then it wasn't from the manufacturer, but an online retailer. The question is, how do you warranty stuff that breaks on your consumer-direct-sold bike? Example, intense says:
Thoughts?
But many of those manufacturers will not deal with the customers, requiring you to go through a shop, which has no requirement to honor your broken stuff, if you even have a shop and if that shop actually even deals in those parts. I know Race Face for one will tell you to go pound sand if you can't get a shop to send in the part. So you buy a direct-sales bike and essentially you get no warranty on many of the parts. Is that even legal (just because you say you can do it doesn't always make it legal)? Seems like this is the 1000lb gorilla/nasty-side of direct sales that has probably not yet fully reared it's head. With as unreliable as things like brakes, dropper posts, plastic cranksets and a few other things are, it sounds like you just get screwed in the end. The bike manufacturer and component manufacturer just want to pass the buck. At the same time, it seems that more and more bike makers are pulling out of offering framesets and only doing build kits.Components other than the Intense frame, such as handlebars, headsets, wheels, brakes, chains, cranks, pedals, gears, suspension components, derailleurs, seats, seatposts, bearings, etc., are not warranted by Intense, but may be covered by their respective manufacturers’ warranties. Please check your purchase documents and the component manufacturers’ websites for details.
Thoughts?