Insurance brokers do....Basically we sell a service...therefore a marketing/creative dept.Insurance co.'s have creative depts.? Interesting. Do you mostly do brochures & stuff or ad work?
Our marketing went down the sh*tter...cause well....it just did. So now it's up to me to keep a local office up to par with fancy reports 'n' sh*t.
I make ugly (or less than optimal) numbers look pretty. And that's all peeps are looking for....or so I gather in recent experience....