TJ, they maybe hiring in their freeride concept department.
B&L Bike and Sports to Open a Specialized Concept Store
SEPTEMBER 07, 2006 -- SAN DIEGO, CA (BRAIN)B&L Bike and Sports will soon open its second location in the Sports Arena area of downtown San Diego, and the new 6,000-square-foot site will be a Specialized concept store.
Owner Scott Rittschof, with 14 years in bicycle retail and another 12 years in the industry with such companies as Bell Sports and PowerBar, has chosen to work with the team at Specialized to help grow his flourishing business in San Diego.
Ive watched strong brands in various other industries successfully adopt the concept store format, and I think B&L can do the same with Specialized in the San Diego market, said Rittschof. San Diego is a market that leads trends nationally, so it's exciting to develop our business like this."
Rittschof started working in the bike business in the 1980s as a means to feed his passion and to put himself through college and graduate school. After an exciting career working for bike-related brands in the 1990s, Rittschof purchased his first shop in 2001. Two years later he bought a second shop and subsequently merged the two under the name B&L Bike and Sports.
Scotts business acumen, his passion for serving the customer, and his commitment to creating a superior retail experience make him an ideal Specialized Concept Store owner in the thriving San Diego cycling community, said Jesse Porter Western region sales manager at Specialized. We look forward to helping Scott create a cycling destination in San Diego.
B&L Bike and Sports to Open a Specialized Concept Store
SEPTEMBER 07, 2006 -- SAN DIEGO, CA (BRAIN)B&L Bike and Sports will soon open its second location in the Sports Arena area of downtown San Diego, and the new 6,000-square-foot site will be a Specialized concept store.
Owner Scott Rittschof, with 14 years in bicycle retail and another 12 years in the industry with such companies as Bell Sports and PowerBar, has chosen to work with the team at Specialized to help grow his flourishing business in San Diego.
Ive watched strong brands in various other industries successfully adopt the concept store format, and I think B&L can do the same with Specialized in the San Diego market, said Rittschof. San Diego is a market that leads trends nationally, so it's exciting to develop our business like this."
Rittschof started working in the bike business in the 1980s as a means to feed his passion and to put himself through college and graduate school. After an exciting career working for bike-related brands in the 1990s, Rittschof purchased his first shop in 2001. Two years later he bought a second shop and subsequently merged the two under the name B&L Bike and Sports.
Scotts business acumen, his passion for serving the customer, and his commitment to creating a superior retail experience make him an ideal Specialized Concept Store owner in the thriving San Diego cycling community, said Jesse Porter Western region sales manager at Specialized. We look forward to helping Scott create a cycling destination in San Diego.
